Best Practices for Writing Website Content
People read differently online, but everyone wants the web copywriter (or content writer) to get to the point quickly and to have clear lines of thought that are easy to follow.
The reader hates getting lost in a desert of texts. Readers love to be taken by the hand and...
Writing Content for A Website? Read These Golden Tips!
Do you have an upcoming website project and wish to know how to write compelling website content? You have come to the right place!
Web design is much more than making a website look “flashy” or “catchy”, as some would call it. Ultimately, it is the...
How To Create A Successful Website Concept
The world wide web is about first impressions and about keeping visitors on your website for as long as possible. Anyone who clicks away immediately because something does not suit them is lost as a customer. A good website concept helps to retain visitors and develop them...
Website vs Homepage vs Landing Page: Which is Correct?
What is the difference: having a landing page created versus having a website created? Sometimes, this is a case of popular parlance versus correct terminology.
Companies and freelancers face the constant challenge of professionalizing their external image. If you search the...
An Open Interview With Yusuf, Owner of Branditechture
In an emotional interview, Yusuf Odukoya openly discusses his background, struggles, and how he’s been able to stay afloat with KC Onwuka of Nigeria Profiles.
ℹ️ This article first appeared on Nigeria Profiles
Let’s get to meet you.
My name is Yusuf Odukoya. I am a...
CMO of Mike Tyson’s Cannabis Brand, Tyson 2.0 Reveals Plans to Take the Brand Higher
Jackie Guarini, who happens to be the inaugural Chief Marketing Officer for Mike Tyson’s new cannabis brand, Tyson 2.0, has revealed her plans to take the brand higher than ever. As the company is eyeing the US and Canada expansion, Guarini speaks on direct-to-consumer...
Delivering on Your Brand Promise is Key to Your Brand’s Success
So you’ve been working hard to grow your small business. You’ve centred your efforts around marketing. You’ve gone out there and posted on social media sites like Facebook, Instagram and Twitter. Your brand story and mission has been shared on all of your...
6 Underrated Habits That Can Grow Your Brand by 500%
Starting and managing a small business brand is no child’s play. Based on data seen on the US Bureau of Labor Statistics, around 20 percent of small businesses fail after their first year of launch, and around 50 percent fail by their fifth anniversary.
Those are some...
Why WordPress Is Perfect For Your Next Website Project
WordPress is by far the most popular website publishing platform globally, and there are many reasons why it could be the perfect option for your next website design project.
WordPress marketshare on the web (41.7%)
Powering over 41% of the world’s websites as of June 2021,...
How to Create and Manage Your Brand Architecture
Understanding, choosing, and implementing a Brand Architecture for your company is one of those hard things you have to do to make every other thing easier. And yes, creating and managing a brand architecture is very hard (and that is why we wrote this article.)
Creating and...